Payrexx initiates the next growth phase: Anja Traum becomes the new CEO, founder Ivan Schmid remains on the Board of Directors

The Swiss fintech company and payment provider Payrexx AG is about to undergo a leadership change: As of January 1, 2026, Anja Traum will become the new CEO and is to accompany the company in the upcoming expansion phase. The founder and previous CEO, Ivan Schmid, will remain strategically connected to Payrexx.

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The change comes at a strategically important time: Payrexx will focus on penetrating the DACH region and is preparing to enter the European market. Central to this is the application for the payment institution license in Liechtenstein through the subsidiary Payrexx Europe AG.

With Anja Traum, Payrexx gains an experienced leader from the European payment sector. She previously held a managerial position as Managing Director at a leading payment service provider in Germany: Anja Traum was instrumental in the growth of Concardis, which was later acquired by Nexi. Her deep market knowledge and her success in scaling organizations make her the ideal candidate to drive the DACH expansion.

Comprehensive experience for the next development phase

Anja Traum's main task will be to structure Payrexx's organizational structures so that the company is ready for the next big step. The board of directors of Payrexx is satisfied with the choice. "With Anja Traum, we gain a proven expert with many years of leadership experience in DACH payments," says Robert Bornträger, chairman of the board of Payrexx, "her deep understanding of the German market is crucial for our expansion plans. We are convinced that she is the right person to lead Payrexx into the next growth phase, which will be initiated by the application for the payment services license in Liechtenstein." On her career path she has repeatedly proven that her commitment stands for profitable growth and a positive external image, Bornträger adds: "Anja is committed to creating a working atmosphere where employees can enthusiastically deploy their potential."

«We are convinced that Anja Traum is the right person to lead Payrexx into its next growth phase.»

Robert Bornträger

Chairman of the Board of Directors, Payrexx

Anja Traum is motivated to take the next step with Payrexx: "Payrexx's vision to radically simplify payments for SMEs immediately convinced me. With my experience from large companies in the payment sector, especially in the fiercely competitive German market, I want to help Payrexx now to create the necessary organizational structures. We are taking Payrexx to the next level to be optimally prepared for the imminent big leap into Europe."

From spin-off to leading payment provider for SMEs

Ivan Schmid, who founded Payrexx 10 years ago as a spin-off of Comvation AG and has developed the company into a leading omnichannel payment platform for Swiss SMEs, has decided to relinquish operational management after a successful development phase with 50 employees today, a transaction volume of 1 billion EUR, and an average revenue growth of 61% over the past 5 years. He will devote himself to developing new projects in the future, but remains connected to the company as a member of the board of directors.

Chairman of the board Robert Bornträger acknowledges Schmid's achievement: "Ivan Schmid has made Payrexx what it is today – an innovative and reliable entity in the Swiss fintech market. The next phase will be characterized by international growth. That's why we wanted to take the opportunity to strategically complement the leadership with specific experience from target markets. Anja Traum brings all these prerequisites."

The decision to hand over operational business is explained by serial entrepreneur Ivan Schmid, who has already founded several companies such as Hotelcard, the agency Comvation, and the Astalavista Group in Chur, with his entrepreneurial philosophy: "It has always been my belief that every company needs a leader who fits optimally to the respective development phase. I am proud of what we have built. My thanks go to the shareholders for their long-standing trust and support, as well as to the entire team that has significantly contributed to our success with responsibility, commitment, and cohesion. I look forward to the future of Payrexx with confidence and am excited about the new phase."

«My thanks go to the shareholders for their long-standing trust and support, as well as to the entire team, whose responsibility, commitment, and cohesion have contributed significantly to our success.»

Ivan Schmid

Founder and former CEO, Payrexx

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