Online merchant survey 2022 - Payrexx is the second most used payment provider in Switzerland after PayPal
In 2022, Swiss online merchants were once again able to take part in the online merchant survey, which was conducted for the fifth time in a row by the Zurich University of Applied Sciences (ZHAW) and the Management Center Innsbruck (MCI). The survey revealed that 25% of all Swiss online merchants chose Payrexx as their payment provider, making Payrexx the number 2 in Switzerland behind PayPal and leaving Datatrans and Worldline behind.
625 online retailers took part in the representative survey, which has been highlighting the most important trends and processes in the e-commerce market since 2017 and is supported by the Swiss Retail Association, among others. 496 of these, or 79% of all respondents, are active in Switzerland. Of those participants, 88% are active in the business-to-customer sector, 43% in the business-to-business sector and 13% represent manufacturer stores. In addition, half of the retailers surveyed (51%) are so-called "omni-/multichannel retailers" and 28% are pure online retailers who are only represented online and do not have a store. More than half of these participants operate online retail with one to four employees and an annual turnover of less than 500,000 Swiss francs/euros. The study can be downloaded from the ZHAW website.
Payrexx now number 2 payment provider in Switzerland - a huge leap forward
One elementary part of the study was to find out which payment service providers (PSPs) the participating respondents use to process online transactions. Based on the evaluation of the information provided by all Swiss merchants, it was found that 25% of all online stores choose and trust Payrexx as their PSP. This makes Payrexx, which was founded in Thun in 2015, the second most popular payment provider among Swiss online merchants behind PayPal. With PostFinance (3rd), Worldline (4th) and Datatrans (5th), the company has also been able to leave well-known competitors behind, continuing the success story and growth of recent years and, above all, being confirmed by the market. In view of Payrexx's market share of 5% in the previous year's study, this year's 25% and the associated growth of 20% (!) are particularly noteworthy. This impressive growth rate makes it clear that Payrexx meets the needs and requirements that Swiss SMEs have and place on a payment provider to their complete satisfaction, both with its offering and with its approach to work and communication.
THE payment provider for Swiss SMEs
Payrexx offers everything an SME's heart desires. The PCI DSS Level 1-certified payment service provider offers its online merchants all the necessary payment methods from a single source. In the form of the so-called "Swiss Collecting" service, customers have access to all locally important means of payment at the touch of a button and can offer these simply and easily in their store in order to generate transactions. Payrexx is therefore the only provider in Switzerland to offer the payment methods TWINT, Postfinance, Mastercard, VISA, Samsung Pay, Google Pay and Apple Pay from a single source with an acceptance contract. In total, Payrexx includes 40 payment providers and more than 200 payment methods and currencies from all over the world via a single interface.
TWINT is the number 1 payment method for Swiss SMEs in e-commerce
Below are statistics on the transaction volume and the number of transactions generated in August by SMEs in e-commerce in the areas of business-to-business and business-to-customer via the Payrexx platform. In the course of these representative statistics, transactions from 4,000 merchants were analyzed:
The payment method most used via Payrexx is TWINT by a wide margin, which accounts for a particularly high share of all transactions within Switzerland at 44.64%. Mastercard (22.65%) and Visa (20.47%) follow close behind in second and third place. They are followed by Paypal with 4.95 % and American Express with 1.70 %. It can be observed that all credit card payments together are almost as high in quantity as TWINT payments are generated.
In contrast to the number of transactions, the payment method Mastercard is in first place in terms of volume with a share of 28.19%, followed by Visa (25.53%) and TWINT (19.03%) in second and third place. In conjunction with the previous statistics, this leads to the conclusion that although more payments are made with TWINT, these involve smaller amounts than in this case payments with credit cards such as Mastercard or Visa. In fourth and fifth place are Paypal with 6.99% and American Express with 6.45% of the total transaction volume.
Fast onboarding, competent service, satisfied customers
Over 40,000 satisfied customers across Europe already process their online payments via Payrexx. These include well-known brands and companies such as BKW, Carvolution, Zweifel Pomy-Chips, Hotelcard, SBB, ALDI Suisse, Swisscom and Swiss Post. Payrexx users have the opportunity to make use of an agile platform that is easy to use and also highly innovative in terms of technology. The e-commerce tools offered (Pages, Paylink, Invoice, Donations, QR Pay, Terminal) provide merchants with an all-in-one solution that is highly effective and has a cost-reducing effect.
All customers who already use Payrexx, as well as those who would like to use the solution in the future, also benefit from unique customer service, ranging from same-day onboarding (with registration by 16:00) to all-round competent support, which is available to advise and assist with any questions during the set-up process, as well as in all steps beyond.
