Black figures for online retail: the most important holidays in November
Black Friday is approaching – and it's not alone: read our article to discover which other lucrative holidays November has in store for your online business.
Melanie
Frutiger
Shop till you drop: The most profitable day of the year for retail is, of course – who would have thought – Black Friday. But November has even more profitable holidays to offer. Here is an overview of the November holidays 2022:
11 November: Singles Day
21 – 25 November: Cyber Week / Black Week
25 November: Black Friday
28 November: Cyber Monday
It is worthwhile for you to consider these holidays in your online business, because: Online trading has increased and trust in digital payment methods has risen.
More trust in digital payment methods
According to the latest study by the online comparison service Comparis, the trust of the Swiss population in digital payment methods has increased in recent years. This is, of course, also related to the Corona pandemic, which has given online trading a substantial boost.
As more and more people shop online and pay digitally, consumer-heavy holidays such as Black Friday and others are becoming increasingly relevant for your online business. Read our tips and tricks for Black Friday to be optimally prepared for the rush.
In this sense: Happy black numbers!
