Instant Payment in online retail: How does "Pay by Bank" work and who benefits from it?

Instant Payment has now also arrived in Switzerland – allowing Comerciante:s to receive payments from Germany and Austria in real-time. With 'Pay by Bank', Comerciante:s also benefit from lower fees, fewer purchase cancellations, and a simpler checkout.

Melanie

Frutiger

How does "Pay by Bank" work and who is it worthwhile for?

Instant transfer in real time, without a credit card? In Germany and Austria, Instant Payment has long been the standard. Many online shoppers prefer this payment method and do not want to do without it—even when shopping abroad.

Fortunately, this simple method of payment has now also arrived in Switzerland. Especially for online Comerciante with customers from Germany or Austria, it is worthwhile to activate “Pay by Bank”. Instant transfer offers a great opportunity to improve the payment process in your online shop, save costs, and achieve more sales.

With Payrexx, integration is also so easy that Comerciante can already use the standards of the future today and benefit from satisfied customers in the long term.

What is Instant Payment and how does Pay by Bank work?

Instant payments or “Pay by Bank” are simply: payments in real-time directly from one bank account to another bank account, without delay.

The payment from your customers' bank account to your Comerciante account at Payrexx now only takes a few seconds instead of hours or days. And payment with Pay by Bank is possible around the clock, 365 days a year, regardless of bank opening hours.

How exactly does a payment with Pay by Bank work?

Buyers who want to pay with Pay by Bank simply select this payment method at checkout and are then directly redirected to their bank's online banking, where they can confirm the payment. After that, the money is transferred to the Comerciante account within a few seconds.

The only requirement: The customer's bank account must support Instant Payment (already standard at most banks in Germany and Austria).

What does Instant Payment bring to Swiss online Comerciante?

Many Swiss online shops also have customers from Germany and Austria. Both countries are strong e-commerce markets, and the demand for convenient and fast payment methods is growing. Especially Instant Payment is popular with many customers because:

  • no card data needs to be entered: the payment process is faster and safer

  • no app or registration is needed: anyone with a bank account already has online banking

  • everything is done instantly: no outstanding amounts or forgotten invoices

For Swiss Comerciante with customers from these countries, this means fewer purchase cancellations, lower costs, and less effort.

For whom is integration worthwhile?

The payment method Pay by Bank is particularly interesting for you as a Comerciante if you have German or Austrian customers, sell internationally or plan to, want to save credit card fees, or are generally looking for a faster checkout process.

Example: You operate an online shop with sports nutrition or craft supplies and receive many orders from Germany. By offering Pay by Bank, you provide your customers with a familiar payment method, making them feel secure and happy to shop with you. This way, you benefit from more revenue and even save on fees.

What are the advantages for Comerciante?

  • Low transaction fees (0.5% instead of 1.3 to 3.4% for many cards)

  • Real-time payment (immediate crediting to the Comerciante account)

  • Lower fraud risk (payment is directly confirmed and the customer does not need to enter card data)

  • Simplified checkout (fewer purchase cancellations)

For Swiss Comerciante with customers from these countries, this means fewer purchase cancellations, lower costs, and less effort. As Instant Payment has only been available in Switzerland since mid-2024, not all Swiss banks support the new standard yet. Therefore, Pay by Bank from Payrexx is currently only available to Swiss Comerciante with customers from Germany and Austria. This means that integration is especially worthwhile if you also serve these markets.


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Test for free now

Create your Payrexx account in minutes and test the most convenient payment solution for SMEs without obligation and free of charge!