As part of a comprehensive modernization of its payment services, PostFinance will transfer the previous payment methods PostFinance E-Finance and PostFinance Card into the integrated solution PostFinance Pay by the end of 2025. The Swiss online payment provider Payrexx is implementing this update for its online shop operators immediately, once again proving that it keeps up with technological developments and offers its customers forward-looking solutions.

“As an online merchant, it's important to be able to offer secure, reliable, and user-friendly payment methods. With the update to PostFinance Pay, we want to offer our Merchants the latest innovations in online payments. Only those who adapt to the needs of their customers and the market can make their business model future-proof,” says Ivan Schmid, founder and CEO of Payrexx.

The long-standing close cooperation with PostFinance aims to strengthen the local Swiss market and make online payments even easier, more efficient, and safer for buyers and online shop operators.

Convenient payment via PostFinance App

With the two old payment methods PostFinance E-Finance and PostFinance Card, customers first had to use the card number or the Kartenlesegerät to pay and then authorize the payment via the PostFinance App, the Kartenlesegerät or using Mobile ID.

With PostFinance Pay, customers can now easily and conveniently pay directly with the PostFinance App in online shops. The payment works similarly to TWINT. After shopping in an online shop, a QR code appears, which the customer scans with the PostFinance App. This eliminates the cumbersome retyping of PostFinance Card or E-Finance data.

Despite this modernization, the PostFinance Card remains, of course, a simple and proven option for customers who prefer to pay without a smartphone. As a Mastercard debit card, it can be used like a credit card – both online and in-store. For online payments, the card data can still be entered as usual, allowing for flexible and convenient payment.

Attractive benefits and market opportunities for shop operators

For online shop operators and Swiss SMEs that use Payrexx, the update to PostFinance Pay brings several decisive advantages:

• Expand market opportunities: PostFinance Pay opens access to around one million potential customers who use the PostFinance App for Payrexx Merchants.

• Reduce payment dropouts: The payment process is simple and secure, preventing payment dropouts and thus generating more revenue.

• Automatic age and address verification: The integrated verification of age and address data saves customers time when shopping and is ideal for goods or services subject to age restrictions (e.g., alcohol or tobacco).

PostFinance Pay is now part of the Payrexx Pay Services, alongside payment methods such as Mastercard, VISA, Apple Pay, and Google Pay, and is available to all Merchants. New Payrexx accounts are reviewed and activated on the same day.

The detailed step-by-step guide for activating and processing payments with PostFinance Pay can be found in Payrexx's support documentation.