Payrexx Pages Use Case Gerber Blumen & Co. - Online Flower Trade
Online trading in flowers is booming, and more and more people are ordering flowers on the internet. According to a 2016 study by Bitkom, one in five internet users has already bought flowers online. Since 2017, Gerber & Co. Blumen has also been running a successful webshop for floristry, increasing their sales by 325-fold.
29 Jun 2022
Melanie
Frutiger

This is Gerber Blumen & Co.
Gerber Blumen & Co. operates in the fields of floristry, garden centers, ornamental plant production with wholesale and services around a "Green Oasis" for the home. Depending on the season, up to 45 people are employed in the company, and it is run in the third generation by Ruedi Gerber and Stephan Nyffeler.
Is the online business with flowers worthwhile?
As early as 2017, Gerber Blumen & Co. realized the importance of digitization and decided to create its own webshop for flower bouquets, arrangements, gifts, decorative items, and various garden accessories. The online shop brought enormous increases in sales, especially during Corona times, and Ruedi Gerber admits:
"We would not have been able to handle this order volume with telephone orders alone."
Although he knows that the business is currently still primarily based on emotions with the on-site shopping experience, he is convinced that they need to further expand the online channel as it will grow in their industry as well due to long-term consumer behavior.
What's behind the Gerber Blumen & Co. online shop?
Gerber Blumen & Co. relies on Pages — the webshop tool from Payrexx for online sales. With the tool customizable in corporate design, they were able to create their own webshop with just a few clicks and immediately start selling.

Gerber Blumen & Co. easily integrates the sales page as a button on the website so that customers can view the products directly in a separate window. Gerber Blumen & Co. enables payment with the most popular local payment methods such as Mastercard, Visa, Apple Pay, Google Pay, PostFinance, PayPal and TWINT.
A successful partnership
Ruedi Gerber sees the reason for the successful partnership between Gerber Blumen & Co. and Payrexx in the simplicity of the tools, in the price-performance ratio with high professionalism and innovation, as well as the fast and uncomplicated support. He further states:
"Payrexx is a cost-effective payment solution where we only need one point of contact. The billing process and administration are also very simple and user-friendly."
Many thanks to Ruedi Gerber, a member of the management board of Gerber Blumen & Co. for the exciting insights into their company. We appreciate the successful collaboration and the trust placed in us.

Visit the website of Gerber Blumen & Co. and see for yourself the simplicity of the tools and the numerous possibilities with Payrexx: Test now for free.
